Our Mission

Particularly when the economy is trending down, more and more  people look for a better way to earn income.

Many turn to “MLM” or Network Marketing companies that offer not just the promise of extra income, but also the opportunity to build the best kind of income, income that we call RLTLRI–reliable, long-term, leveraged, residual income.

Our mission is…

• to help people sort through the maze of  offers and the deluge of exaggerations,
• to bypass the plethora of scams and schemes,
• to learn how to identify the truly credible, proven, businesses where an average person can create a reliable, long-term,  leveraged residual income.

Our beliefs are…

1. that one of the biggest challenges that a new person who begins a business with an MLM company will have to face is the negative reputation of Multilevel Marketing.
2. that the single biggest reason that MLM has that reputation is due to the epidemic of RES – Rampant Exaggeration Syndrome.
3. that the only way to earn a new reputation is to tell, and encourage others to tell, the “whole truth” and use “whole truth” marketing concepts that exclude all deception, half-truths, and exaggerations; and that include transparency, authenticity, and integrity.

We invite your help…

The MLM industry is far too large for a just a couple of people to stay on top of everything.  We need your eyes, your ears and your experiences related here, with honesty and transparency, to help all of us recognize and expose the exaggerations.  We need your courage also to speak up with courage.

Frankly, if the whole truth of any of our businesses and products is not good enough to pass close public scrutiny, we should move on to something that does.

So our first suggestion…

If you are new to the Network Marketing profession, make sure you DO YOUR HOMEWORK!

You must be willing to spend some time to educate yourself about the home-based business industry. The consequences of a wrong choice can cost you thousands of dollars, years of time, your friends, family and reputation!

The most valuable measuring stick  for determining whether any company offers a truly money-making, residual income producing, network marketing or multilevel marketing opportunity, is what we call the Critical ‘12′ Success Factors . With just a couple of hours of reading, you can learn from us what took us years to learn in the real world school of hard knocks.  We learned back in 1999 that the highways to “MLM” success were littered with far too many dead bodies!

Our mission is to share information that may help end the bleeding and help as many people as possible make informed, intelligent choices, because…

With the right company partner, with the right fundamentals, the right team, and the right mentor, you really can create a better way to earn, a better way to live, and a business to last a life time!

First order of business?  Read the invaluable special report and course, “MLM the Whole Truth.”

Second suggestion…

When you are in a position to comment,with a view to improving the industry, please take the time to do so. We need more voices speaking out for higher standards of conduct in our profession.

If you see any inaccuracies on this site, please let us know (also by using the commenting feature at the bottom of most posts).

If you would like to post articles or company “Facts, News, and Reviews” pages and if you have substantial experience in the profession, you may apply to become a “Contributing Editor.” Inquire about details.

For those that contribute articles and meaningful comments in harmony with our mission over a period of time, we may extend an invitation to join our team of top notch “Senior Editors” (with the corresponding benefits).  Inquire about details.