Bonus Audio/Video Content for Appendix 2

The Legal ABCs of MLM: An Interview with Gerald Nehra

Fascinating discussion with one of few attorneys that has a practice devoted exclusively to Direct Selling and Multilevel Marketing legal issues.

Gerry was also head of the legal department for Amway during the very eventful years for the industry of 1982 – 1991.

It is critical to understand this topic, if for no other reason so you don’t embarrass yourself by falling for any of the disguised pyramid schemes that are cleverly trying to disguise themselves as legal MLMs.

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{ 2 comments… read them below or add one }

thephoenix@shaw.ca August 3, 2011 at 11:37 pm Thumb up 0 Thumb down 0

Mr. Nehra refers to a list of companies that have been around over 25 yrs (he refers to it as the “Who’s Who”). Is that list to be found anywhere on this site at this time? Jessica H, Saskatoon, SK, Canada

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louabbott August 4, 2011 at 7:50 am Thumb up 0 Thumb down 0

Great question. I have not seen that list but you could probably pick them out of the “Top 25” MLM companies list from Nexera’s site:

1. Amway 1959 – 52 Years
2. Herbalife 1980 – 31 Years
3. ACN 1993 – 18 Years
4. Nu Skin 1984 – 27 Years
5. USANA 1992 – 19 Years
6. Pre-Paid Legal 1972 – 39 Years
7. Forever Living 1978 – 33 Years
8. 4Life 1998 – 13 Years
9. Tahitian Noni 1997 – 14 Years
10. Arbonne 1980 – 31 Years
11. Advocare 1993 – 18 Years
12. Shaklee 1957 – 54 Years
13. GNLD 1958 – 53 Years
14. Juice Plus (NSA) 1970 – 41 Years
15. Sunrider 1982 – 29 Years
16. Nikken 1975 – 36 Years
17. 5LINX 2001 – 10 Years
18. Freelife 1995 – 16 Years
19. Nature’s Sunshine 1972 – 39 Years
20. Mannatech 1996 – 15 Years
21. AmeriPlan 1992 – 19 Years
22. Neways 1994 – 17 Years
23. Reliv 1988 – 23 Years
24. Unicity 2001 – 10 Years
25. Synergy WorldWide 1999 – 12 Years

Note: They do leave off the worlds largest grossing MLM, Avon, probably because they try not to identify themselves as an MLM company.

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